Cisco vs. Huawei Intellectual Property Essay - 2916 Words

Cisco vs. Huawei: Intellectual Property Introduction On Jan. 23, 2003, Cisco Systems, Inc. announced that it has filed a lawsuit against a Chinese equipment manufacturer, Huawei Technologies, Co., LTD and its subsidiaries, Huawei America, Inc. and FutureWei Technologies, Inc. over Huaweis unlawful copying of Ciscos intellectual property. Cisco is the worldwide leader in networking for the Internet with the headquarter located in US. Huawei, based in Shenzhen, China, is Chinas biggest telecommunications equipment maker, has a wide reach in Asia, and recently entered the U.S. market, challenging Cisco on the pricing front. Because the lawsuit happens between two representative companies of telecom industry in US and China†¦show more content†¦. Copying of Command Line Interface: Cisco alleges that Huawei has copied Ciscos Command Line Interface (CLI) and corresponding screen displays. CLI, a key component of Ciscos copyrighted IOS software, is the user interface that enables users to communicate with the routers. Extensive por tions of Ciscos CLI and help screens appear verbatim in Huaweis operating system for its Quidway routers and switches. . Patent infringement: Cisco alleges that Huawei is infringing at least five Cisco patents related to proprietary routing protocols and has included these technologies in its Quidway routers and switches. Cisco is seeking a preliminary and permanent injunction prohibiting Huawei from using, selling, marketing, or distributing versions of their Quidway routers and switches that infringe Ciscos intellectual property. Cisco also is seeking monetary damages as compensation for Huaweis misappropriation of Ciscos intellectual property. Huaweis response and claim to the lawsuit Huawei responded to the charges with a lengthy filing denying outright many of Ciscos charges and challenging the companys legal status to bring others, citing grounds such as alleged patent misuse and copyright abandonment by Cisco, as well as fair-use laws. HuaweiShow MoreRelatedSolutions: Income Statement and Pearson Education121412 Words   |  486 Pagesoperating activities in 2008? How much cash was invested in new property and equipment (net of any sales) in 2008? b. What was Peet’s depreciation expense in 2008? d. How much did Peet’s raise from the sale of shares of its stock (net of any purchases) in 2008? a. b. c. d. Net cash provided by operating activities was $25.444 million in 2008. Depreciation and amortization expenses were $15.113 million in 2008. Net cash used in new property and equipment was $25.863 million in 2008. Peet’s raised $3Read MoreCase Study148348 Words   |  594 PagesLimited 2011 Johnson, Whittington and Scholes, Exploring Strategy, 9th Edition, Instructor’s Manual Video Questions Hiscox Hiscox is a specialist insurer in the Lloyds of London insurance market. The company specialises in niche areas such as property and casualty insurance for high net worth individuals and companies, as well as cover against such risks as hacking, kidnapping and satellite damage. The video case is quite complicated, so best viewed after a thorough working through of the chapter

America s The Great Melting Pot - 1952 Words

America the great melting pot. Some have argued that the melting pot analogy is inaccurate. Instead America is like a tossed salad. A person can see all the individual ingredients that make up the salad. People will argue of what can go into a salad and what cannot go into just as people will argue about the place of certain groups with America. Some find disgust in certain groups of people and praise other. The situation is dynamic. The way people interact with groups are constantly changing and morphing due to different influences. Antisemitism is one of the ways people interact with the tossed salad that is America. Antisemitism in United States is on a decline because other groups are being used as scapegoats instead, Jews are not seen to pose a threat, a strong Holocaust remembrance, and the hatred of African Americans continues to be the predominate form of hate in the American context. The FBI website lays out the numbers. The site has hate crime statistics up to 2014. In 2014 there were 609 anti- Jewish biased hate incidents compared to 1,621 Anti-Black or African American incidents. The 609 number is down almost 300 from the 887 Anti- Jewish incidents in 2010. Hate Incidents overall decreased from 2010 to 2014. In 2010 there were 6,628 incidents. In 2014 there were 5,479. Although hate crimes overall have decreased, Anti-Jewish incidents are decreasing faster in terms of percentage. From 2010 to 2014 Anti-Jewish incidents decreased approximately 31 percent.Show MoreRelatedAmeric The American Dream936 Words   |  4 PagesPeople from other nations come to the United States of America as a sign of change in their lives, but some people don’t agree with all nations are melted into a new race of men, whose labors and future generations will one day cause great change in the world. Many people come to America to live as a new person and in a new life. 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Perhaps none have suffered more than the African Americans at the hand of Anglo-SaxonRead MoreEthical Issues Managers Face in Creating a Diverse Organization786 Words   |  4 PagesSome time not long ago we thought of America as a melting pot of cultures and ideologies. That view placed under the light of several generations of struggle for equality no longer holds true. Yes, we are here in the same pot but instead of melting, we have chosen to hold on to our roots, our cultures and ideologies. We wont let go of these so, we are just learning to get along together, and inst ead of a melting pot we resemble sort of like a delicious pot of stew. We may be a potato, a carrotRead MoreThe Benefits of a Multicultural America1460 Words   |  6 Pages The benefits of a Multicultural America In America, people are born and raised to believe that this country was founded on human rights such as life, liberty, and pursuit of happiness. 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Canada s culture can be considered as unique, because it represents the mixture of manyRead More The Immigrants of America Essay1628 Words   |  7 PagesThe culture of every ethnic group is beautiful in its own way and worth cherishing. Today, America is known as the great melting pot not for the number of immigrants it has but rather because of the wonderful cultures and traditions the immigrants brought with them. Immigrants do not need to forgo their mother tongue, significant celebrations or customs to become American. However to be socially accepted, they will need to learn English, take part in celebrating national holidays and fulfill their

AP Government and Politics Free Essays

Several parts of the Constitution have important implications for federalisms. Some examples are: the Tenth Amendment, Necessary and proper/ ‘elastic’ clauses, and Supremacy clause. The Tenth Amendment -The Tenth Amendment is important because it allows states to hold elections. We will write a custom essay sample on AP Government and Politics or any similar topic only for you Order Now It also ensures that each state retains its power, sovereignty, independence and freedom. It is similar to the Articles of the Confederation. The Tenth Amendment was written to reassure the states that they would remain largely in charge within their own borders. Until the mid-19th century, the Tenth Amendment was often cited by state governments to prevent Federal regulation of everything from taxation to interstate commerce. Since 1837, however, various rulings have mitigated the straightforward meaning of the Tenth Amendment, and such matters as a Federal income tax were subsequently upheld in the courts. Necessary and Proper/’Elastic’ clauses – It authorizes Congress to pass all laws â€Å"necessary and proper† to carry out the enumerated (listed) powers of congress. The lause allows Congress some degree of flexibility in enacting legislation. It gives the Congress more power than what is stated in the Constitution. For example, the government has the power to collect taxes. But, the Constitution does not say where that money should be held. It was argued that the Elastic Clause gave congress the power to establish a National Bank to hold the money. It allows congress to pass laws that are needed as time changes. Supremacy Clause – A Supremacy clause allows the National Government to outdo maller levels of Government, doing so can prevent unfair policies and a lack of justice in the form of Government that’s all wrong. In other words, the supremacy clause makes any law passed by a state or local government that is in conflict with a federal law invalid. This makes the federal law ‘supreme’. The importance of the Supremacy Clause is that it establishes that the Constitution and Federal Law are the absolute law in the last resort of the United States. By that, it means that the Constitution and the Federal Law will win in any conflict between it and any state or local law. Thus, all states are bound to the limits placed on them by the Constitution and Federal Law. For example, in the McCulloch v. Maryland Case, McCulloch won because of the Supremacy Clause. The bank was established by the Federal Government therefore, the state of Maryland was not allowed to tax it because it would be like overpowering the ‘supreme’ law. AP Government and Politics Essay By aprilmayJuly210918 How to cite AP Government and Politics, Papers

Organizational Change Behavioural Concepts â€Myassignmenthelp.Com

Question: Discuss About The Organizational Change Behavioural Concepts? Answer: Introducation As the marketing manager I was accountable for raising a strategy to communicate the change. A change in an organizational structure is a process through which an organization undergoes changes. Changes can be in the form of goods or in relation to the process. For an organization it is important to implement different type of changes in terms of operational and functional terms. The most effective changes reside in gaining a desired market position by developing core competencies. Organizational change and behavioural concepts are vital for a business organization in dealing with the significant issues. The Bollywood Corner Indian Restaurant is making changes in the way of conducting business. They are introducing changes in the restaurant by taking orders through menu log and also i pads. The sudden change in the organizational change management has caused difficulty for me to manage the extra work-load. I implemented the change by looking onto the existing market needs. By impleme nting information and technology with the organizational development, it is possible to manage consumers in a well-defined way (Palmer, Dunford and Akin, 2009). The Technology based solution will help in creating appropriateness in managing the restaurant. I found various structural gaps at different level that created difficulty in managing changes. The existing issue is to equip the staff regarding the use of technology. It is difficult to train the technological criticality involved in it (Organisational development design explained .2017) Feelings Everyone in the restaurant is apprehensive about the changes taking place. In such a situation, it it has become tough for me to introduce change. The change has affected all the departments in the Restaurant. Previously the orders were taken manually. After the change, all the orders are taken in a digital form. The manager found difficulty in managing the changes at an initial stage. Every department was given 2 days training about the technology implementation. Incorporation of technology in the organization is an effective way to meet desired goals. The change has a wide impact on the organizational goodness. This will help in attaining a secured name in the international as well as local market (Rothwell, Stavros, Sullivan and Sullivan, 2009). The sudden change in the organization has affected almost all the employees. But mostly the waiters are affected due to the organizational change. They need time to gain knowledge about the equipments. It is tough to train them about the process. At an initial stage there were multiple issues regarding the order process. Later, with an effective training process, the employees were trained well to gain knowledge about the process (Storey, 2007). At present the employees are well equipped with the instruments and the process. Employees now understand the positive impact of technological tools in getting their task done quickly with less effort. Technology up gradation has reduced the workload of employees (Turner Parish, Cadwallader and Busch, 2008). Learning Connection The critical issue faced is to manage the employees. It is obvious to train the employees in an appropriate way to manage the organizational needs. It is difficult to change the work process. In beginning it is difficult to manage the situation in a well-organized way. There are problem related to change in the organizational goals and management. The only way to gain appropriate result is by designing the learning connection in a time-frame. Learning is always tough in an organization due to multiple reasons. I found difficulty in training employees at the beginning level. It is tough at the initial stage to equip each and every employee to be technologically competent. However, the orders were taken manually previously. Now with a change in the process it is critical to introduce the changes. For a well settled organization, changes play a critical role in managing activities. There was a continuous issue due to change in the process management. Employees were hesitant to accept th e changes and to implement it in their day-to-day life (Weiner, 2009). Change level The technological change is called as an incremental change. Under this process an employee see a modification in the business process. In current situation there is a complete modification in the process of taking order. The existing change is incremental as it has caused a significant change in the overall process. Technological change takes time in incorporation. It is a process that takes place in a systematic way. The value chain of an organization can be assessed depending upon the level of change and how fast the employees adopt it (Gollenia, 2016). The challenge I faced is in term of technology adoption. In such a scenario I decided to match up with the changes and developed a well-equipped organizational process to create awareness. The changes in the organization need to be introduces in systematic way. Innovation and changes are the life line of the Restaurant (Gibbons, 2015). Culture value and team The organization is built up of a strong team imbibed with strong moral values. There are few who are against changes but most of the employees feel happy about the change. It was tough to handle the team in the beginning but it is due to the heavy efforts of the accounting manager. He helped me in incorporating changes in a smooth way. The restaurant believes in taking risk by making innovative measures. At an initial stage it is tough to manage the changes due to resistance. Looking onto the current situation, it is must to develop effectiveness through learning and growth management (Booth, 2015). Process of change A small restaurant faces problem in managing the change. In case of a technological change it will be relevant to introduce a change in a systematically. The stages of change management can easily be leant through the Lewin Change model. This is one of the effective processes to introduce a change. I used the Lewin Change model to introduce changes in phases. This helps in grasping the changes in a systematic way. A well-define model helps in managing the change in a systematic way. Unfreeze: Basic changes related to the changes were introduced at this stage. Employees were given a brief about the change to be introduced. Few employees were not happy with the change and resisted. At this stage employees generally fail to understand the change. The changes were introduced in a systematic way by developing instantaneous goals (Bradley, 2016). Change: The change is introduced at this stage. Employees were given 2 days training on how to use the App to record the order. At this stage employees accept the change and form an opinion about the organizational objectives. It is important for the organization to implement the changes in a systematic way (Bridges and Bridges, 2017). Refreeze: After the successful training of the employees, the trained employees were asked to use the technology. The restaurant is experiencing major changes with implementation. At this stage it is evident to manage the changes. Employees were given an individual Ipad to take orders from table (Cameron and Green, 2015). Effects of past changes Previous changes in the organization were helpful enough to meet individual needs. It was difficult to incorporate the changes in the past. Employees were not happy with the changes. It is the toughest part of my job to equip employees with the change. by the time. I understood that Employees need time to accommodate themselves with the change in order to gain effectiveness. Employees have a tendency for not accepting the changes taking place as per their convenience. This has caused a problem in managing organizational effectiveness. In a growing organization it is evident to manage the changes according to their aspiration. The only focus of the organization is to develop effectiveness by incorporating changes at different level (Cummings and Worley, 2014). Employees behavior Employees do resist against the changes taking place in the organization. In order to admit their acceptance, it is important to manage the changes in a well an effective way. Organization can only manage the changes if they are able to gain market competitiveness. In this way they can manage the organizational goals. Their willingness depends upon the growth. Employees do face issue in managing the changes in the organization. They do not consider the changes as necessary. For making effectiveness, it is evident for the Restaurant to assess individual behavior and incorporate significant changes in order to manage organizational effectiveness (Daft, 2014). In beginning it is difficult to manage the changes in a well-defined way. In order to gain market effectiveness, it is important to incorporate changes in a definite way. Employee behavior needs to be analysed by conducting meeting. This will give them an opportunity to present their ideas. While implementing changes special atten tion was paid to managing operations development. Changes are important for a well-developed organization in order to procure maximum growth. As per my experience, it is tough task to manage the employees in a large sized business organization. Effectiveness in an organizational model can only be gained through implementation of effective change management theories (Demirkan, Spohrer and Welser, 2016). Conclusion To conclude, an organization does face issues regarding implementation of policies and goals. It is evident in the current scenario. Learning is important for gaining market competency. The purpose of the report is to assess implementation of changes. The technological changes introduced in the organization are hard to manage. Organizational change and behavioural concepts are vital for a business organization in dealing with the significant issues this creates dispute among the employees. The only way to gain appropriate result is by designing the learning connection in a time-frame. Learning is always tough in an organization due to multiple reasons. It is tough at the initial stage to equip each and every employee to be technologically competent. The changes are implemented by considering the change model. This helps in an easy implementation of policies and allow in managing effectiveness at workplace. Hence for gaining market competitive goals, it is important to implement resou rceful technology. Recommendations The major challenge was to train employee about the change and to provide them with a correct knowledge about the model. This tool allow in managing organizational effectiveness. Training tools were modified as per the general requirements. Employees were trained in a systematic way so that they can implement the practical knowledge well in meeting real life challenges. There are multiple issues regarding the procedure and management facilities regarding change management. It is effective for an organization to match up with the expectation of the employees. Changes are difficult for an individual to be managed. This reflects the ineffectiveness of the employees in meeting the regular targets. Changes disturb the organization for a time been due to ample of resistance from the surrounding. For meeting the individual expectations, it is necessary to match up with the desired goals. The organizational needs and growth has to be managed in order to meet the goals. In a long term growth plan, it is suggested to manage the changes in accordance to the objectives. Reaction of employees needs to be considered while undertaking individual opinion. On a long run, Organization can sustain the changes through innovative interventions these interventions are important for growth and development. Employees facing issues has to be handled critically. The issues have a long term impact on the organizational growth. It affects the sustainable environment and growth plans. Eventually it is important for the organization in matching up with the individual expectations. Training and development is crucial for the organization in gaining sustainable results and growth. In order to gain competencies, it is suggested to measure the competitiveness in the organization. References Booth, S. A. 2015. Crisis management strategy: Competition and change in modern enterprises. marketing. Bradley, G. 2016. Benefit Realisation Management: A practical guide to achieving benefits through change. CRC Press. Bridges, W., and Bridges, S. 2017. Managing transitions: Making the most of change. Da Capo Press. Cameron, E., and Green, M. 2015. Making sense of change management: A complete guide to the models, tools and techniques of organizational change. Kogan Page Publishers. Cummings, T. G., and Worley, C. G. 2014. Organization development and change. Cengage learning. Daft, R.L., 2014. The leadership experience. Cengage Learning. Demirkan, H., Spohrer, J.C. and Welser, J.J., 2016. Digital Innovation and Strategic Transformation. IT Professional, 18(6), pp.14-18. Gibbons, P. 2015. The Science of Successful Organizational Change: How Leaders Set Strategy, Change Behavior, and Create an Agile Culture. FT Press. Gollenia, L. A. 2016. Business transformation management methodology. Routledge. Organisational development design explained .2017.Online. Available at: https://www.southampton.ac.uk/hr/services/od-explained/index.page Accessed on: 14 September 2017 Palmer, I., Dunford, R. and Akin, G., 2009.Managing organizational change: A multiple perspectives approach. economics: McGraw-Hill Irwin. Palmer, I., Dunford, R. and Akin, G., 2009.Managing organizational change: A multiple perspectives approach. New York: McGraw-Hill Irwin. Rothwell, W.J., Stavros, J.M., Sullivan, R.L. and Sullivan, A. eds., 2009.Practicing organization development: A guide for leading change(Vol. 34).John Wiley Sons. Storey, J., 2007.Human resource management: A critical text. Cengage Learning EMEA. Turner Parish, J., Cadwallader, S. and Busch, P., 2008. Want to, need to, and ought to: employee commitment to organizational change.Journal of Organizational Change Management,21(1), pp.32-52. Weiner, B.J., 2009. A theory of organizational readiness for change.Implementation science,4(1), p.67.

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An ovule of a seed plant consists of the megasporangium, megaspores, and integuments †¢Explain why pollen grains were an important adaptation for successful reproduction on land. Pollen grains were an important adaptation because the evolution of pollen allowed for pollination and contributed to the diversity of seed plants Basically like pollen allowed for sexual reproduction so there could be diversity †¢Explain how a seed can be said to include contributions from three distinct generations. 1) Seeds can survive harsh conditions through dormancy ) Distributed far from their parent sporophyte (or close depending) 3) Multicellular. Concept 30. 2: Gymnosperms bear â€Å"naked† seeds, typically on cones †¢List and distinguish the four phyla of gymnosperms. 1) Phylum Ginkgophyta Phylum Ginkgophyta consists of only a single extant species, Ginkgo biloba This popular ornamental species has fanlike leaves that turn gold before they fall off in the autumn. 2) Cycadophy ta Cycads (phylum Cycadophyta) have large cones and palm like leaves. Cycads flourished in the Mesozoic era. We will write a custom essay sample on Test or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page (look like palms with cone) 3) Phylum Gnetophyta Phylum Gnetophyta consists of three very different genera. Weltwitschia plants have strap like leaves that are among the largest known leaves. (desert plant that looks like dried sea weed) Gentum species are tropical trees or vines. Ephedra is a shrub of the American deserts. (look like Welt but have little cones) 4) Coniferophyta The conifers belong to the largest gymnosperm phylum, the phylum Coniferophyta. The term conifer comes from the reproductive structure, the cone, which is a cluster of scale like sporophylls. (large trees, juniper berries, pines, sequoia) Describe the life history of a pine. Indicate which structures are part of the gametophyte generation and which are part of the sporophyte generation. †¢ oIn most conifer species, each tree has both ovulate and pollen cones. The pine tree is the sporophyte. Each ovulate cone contains megasporangium. Microsporangium undergoes meiosis, producing haploid micropsores that develop into pollen grains. A pollen grain enters through the micropyle and germinates, forming a pollen tube that digests through the megasporangium. By meiosis, four haploid cells are produced. One survives as a megaspore. Female egg develops. Fertilization occurs as sperm and egg nuclei unite. The ovule becomes a seed. oWhich does not apply to gymnosperms or angiosperms? 1. Vascular tissues 2. Diploid dominance 3. Single spore type (because they have micro- and megaspores) 4. Cuticle with stomata oIn seed bearing plants, microspores develop into ____. 1. Ovules 2. Seeds 3. Pollen grains 4. Anthers o oHow many generations are represented in the seed of a gymnosperm? 1. 1 2. 2 3. 3 4. 4 oGymnosperms include 1. Gingko biloba, conifers, and flowering plants 2. Pine trees, apple trees, and rose bushes 3. Conifers, cycads, and magnolia 4. Cycads, conifers, Gingko biloba, and gnetophytes o Concept 30. 3: The reproductive adaptations of angiosperms include flowers and fruits †¢Identify the following floral structures and describe a function for each: oSepal †¢modified leaf in angiosperms that helps enclose and protect a flower bud before it opens oPetal †¢modified leaf of a flowering plant that advertise insects and other pollinators oStamen †¢pollen-producing reproductive organ of a flower , Contains: †¢Filament ostalk of a stamen †¢Anther in an angiosperm, the terminal pollen sac of a stamen, where pollen grains with male gametes form oCarpel †¢ovule-producing reproductive organ of flower , contains: †¢Stigma osticky part of a flower’s carpel, which traps pollen grains †¢Style othe stalk of a flower’s carpel, with the ovary at the base and the stigma at top †¢Ovary oin flowers, the portion of a carpel in which the egg-containing ovules develop †¢Ovule oa structure that develops within the ovary of a seed plant and contains the females gametophyte †¢Define fruit. Explain how fruits may be adapted to disperse seeds. A fruit is a mature ovary of a flower that protects dormant seeds and aids in their dispersal. Some fruits are dispersed by wind, others, such as coconuts, by water. Many rely on animals to carry the seeds by clinging to fur or producing edible fruits so that by the time the seed is deposited from the animal tract, the seed is far from the parental sporophyte. †¢Diagram the generalized life cycle of an angiosperm. Indicate which structures are part of the gametophyte generation and which are part of the sporophyte generation. †¢Explain the process and function of double fertilization. Double fertilization is a mechanism of fertilization in angiosperm in which two sperm cells unite with two cells in embryo sac to form the zygote and endosperm. One hypothesis for the function of double fertilization is that it synchronizes the development of food storage in the seed with development of the embryo. †¢Distinguish between monocots and eudicots. oMonocots is a clade consisti ng of flowering plants that have one cotyledon while oEudicots is a clade consisting of a vast majority of flowering plants that have two cotyledons. oOne difference between gymnosperms and angiosperms is that 1. Only angiosperms reproduce sexually 2. Only angiosperms produce fruits 3. Only angiosperms produce seeds 4. Only angiosperms produce wood oIf an angiosperm plant embryo contains two seed leaves, the plant is a ____. 1. Monocot 2. Eudicot 3. Bryophyte 4. Conifer oGymnosperms and angiosperms have the following traits in common except ____. 1. Seeds 2. Pollen 3. Vascular tissue 4. Ovaries 5. Ovules oWith respect to angiosperms, which of the following is incorrectly paired with its chromosome count? 1. Egg cell – n 2. Megaspore – 2n 3. Microsporocyte – 2n 4. Endosperm – 3n

Quantim Theory essays

Quantim Theory essays Quantim Mechanics is abranch of mathematical physics that deals with the emission and absorption of energy by matter and with the motion of material particles. Because it holds that energy and matter exist in tiny, discrete amounts, quantum mechanics is particularly applicable to Elamentry Pprticlesand the interactions between them. According to the older theories of classical physics, energy is treated solely as a continuous phenomenon and matter is assumed to occupy a very specific region of space and to move in a continuous manner. According to the quantum theory, energy is emitted and absorbed in a small packet, called a quantum (pl. quanta), which in some situations behaves as particles of matter do; particles exhibit certain wavelike properties when in motion and are no longer viewed as localized in a given region but as spread out to some degree. The quantum theory thus proposes a dual nature for both waves and particles, with one aspect predominating in some situations and th e other predominating in other situations. Quantum mechanics is needed to explain many properties of matter, such as the temperature dependence of the specific heat of solids, as well as when very small quantities of matter or energy are involved, as in the interaction of elementary particles and fields, but the theory of Relativity assumes importance in the special situation where very large speeds are involved. Together they form the theoretical basis of modern physics. (The results of classical physics approximate those of quantum mechanics for large scale events and those of relativity when ordinary speeds are involved.) Quantum theory was developed principally over a period of thirty years. The first contribution was the explanation of blackbody radiation in 1900 by Max Planck, who proposed that the energies of any harmonic oscillator, such as the atoms of a blackbody radiator, are restricted to certain values, each of which is an integral (whole nu ...

Persuasive Speech on Milk or Presentation Example | Topics and Well Written Essays - 750 words

Persuasive on Milk - Speech or Presentation Example These perspectives turn our world upside down. Preview: Today I will talk to you about the health risks and problems associated with drinking milk. I have four main points I would like to discuss: 1. What is commonly believed and claimed about milk 2. Debunking the myths—what is really true 3. The health risks posed by milk 4. Quitting milk—alternatives and effects To begin, let's look at what is claimed in the advertisements we see, such as those showing the â€Å"milkstache† and asking—got milk? II. Body A. Point 1: Got milk? The ads are everywhere: 1. They use celebrities and sports stars—this is trying to use public figures as a form of persuasive 2. They suggest that milk is integral to the diet, and thus it is a campaign to encourage drinking milk without in depth persuasion 3. They go unchallenged in public—considered common knowledge, and don't explain their facts B. Claims 1. Milk helps muscle recover after workouts 2. Milk cuts PMS symptoms in half 3. Milk reduces risk of bone disease 4. Milk reduces risk of bone fracture 5. Other minor benefits—healthy hair, skin, teeth, better sleep C. Why should we question these claims? 1. This information comes from a lobbying campaign 2. This information is meant to sell product primarily, not just inform 3. It is best to get information from multiple sources 4. Getting milk info from milk companies is like getting smoking information from cigarette companies—conflict of interest D. Point 2: What do others say about the Got milk? Claims? 1. A recent study by the US Department of Agriculture found that: a. Milk doesn't benefit sports performance b. No evidence says milk is good for bones or prevents bone disease 2. Dr. Walter Willet of Harvard School of Public Health says: a. Milk doesn't reduce fractures b. Less dairy means better bones c. Vitamin D is more important than calcium for preventing fractures d. Calcium has benefits, but dairy itself doesn't 3. Amy Lanou Ph.D., nutrition director for the Physicians Committee for Responsible Medicine in Washington, D.C says: â€Å"the connection between dairy consumption and bone health is almost nonexistent† 4. Essentially, Got milk? Makes dubious claims to support milk industry sales— and is not 100% accurate or true E. Point 3: Why milk is bad for you 1. Milk adds acidity to the body—the body weakens bones by taking calcium from them to protect kidneys from this acidity—hence milk drains calcium from bones 2. A 1994 study in the American Journal of Epidemiology said: â€Å"Consumption of dairy products, particularly at age 20 years, was associated with an increased risk of hip fracture in old age† 3. Dr. Amy Lanou again adds: â€Å"The countries with the highest rates of osteoporosis are the ones where people drink the most milk and have the most calcium in their diets† – so it is associated, and correlates with osteoporosis 4. Dr. Walter Willet found that high dairy intake increases risk of male prostate cancer 5. Milk is also full of saturated fat—linked to heart disease 6. Dairy aggravates irritable bowel syndrome 7. Dr. Mark Hyman says it may also contribute to allergies, sinus and ear infections, Type 1 Diabetes, and Anemia in children 8. Our bodies—

Personal and Managerial Effectiveness Assignment

Personal and Managerial Effectiveness - Assignment Example Without which, an organization may not sustain or prosper effectively in this age of competitiveness among other rival players. This is because; interaction or communication with diverse individual or employees within an organization is the mother of creativity or innovation. It might prove effective for the organization in enhancing its profit margin and reputation in the market among other rival players. As a result, the image and uniqueness of the organization might also get enhanced thereby amplifying its level of sustainability in long run. Therefore, it might be depicted that interaction with the workforces of diverse culture, creed and beliefs is extremely essential to present innovative products and services to satisfy changing needs. This report mainly highlights the importance and definition of diversity along with its negative effects within a work place. Other than this, it also describes the essentialities of a diverse workforce within an organization as well as resoluti on of the issues of the diversity in an effective way so as to make it an opportunity for further improvements. Discussion What is diversity? Diversity is recognised as the procedure of acknowledging, accepting, evaluating, and analysing the differences of the viewpoints of the individual of varied age-groups, creed, ethnicity, gender, mental capability, race, spiritual practice and many other specifications. Other than this, it is also described as the process to understand and respect the ideas and suggestions of each and every individual within an organization thereby amplifying its uniqueness among all. Therefore, diverse workforces might prove effective in enhancing the productivity and profitability of the organization in long run among other rival players. So, keeping the concept of unity in mind, the challenges of diversity is fading slowly and gradually from the corporate organizations in the entire globe. Essentialities to manage diverse workforces In today’s era, d iversity is the root-cause of success of maximum extent of the organization operating in different segments. However, it might be possible only if it may be managed effectively and continuously. Only then, varied types of talents and capabilities of the employees working within an organization might be explored resulting in amplification of the productivity and efficiency in the market among others. Along with this, it might also prove effective in presenting varied types of inventive products so as to cope up with the challenges of the changing situation. As a result, it might also help the organization to improve its distinctiveness and reputation in the entire market among other rival players. Therefore, it might be depicted that diverse workforce or multicultural workforce helps in enhancing the performance and image of the individual as well as the organization in the society or market among others. Challenges Faced By 21st Century Organizations due to Diverse Workforces In ord er to retain the level of sustainability and competitiveness in the market for long run, the management of most of the organizations are devoting their maximum time and concentration to sort out diversity issues such as discrimination, negative attitudes, behaviours, conflicts, complaints, equal opportunities for females, organizational restructuring and many others. The prime cause behind it is to enhance their level of

Florence Nightingale and her Philosophy of Nursing Term Paper

Florence Nightingale and her Philosophy of Nursing - Term Paper Example The reason she observed was absence of sanitation, lack of food and warmth for the wounded soldiers. After enduring with these circumstances she formed a theory which was successful and is practiced and followed by many. The main focus of her theory was on the environment and the patient’s reaction to it. Her belief was, if alternation in the surroundings are made nature helps patient to heal. The foundation of her theory depended upon environment, patient, health and nursing. NURSING THEORIES: A general view Theories are composed of concepts, definitions, models, propositions and sometimes even assumptions derived from nursing models, to acquire the knowledge regarding patient’s health and betterment. Nursing theories aims to identify and predict the phenomena of nursing. The theories of nursing assist the nurses to describe, explain and predict everyday experiences as well guide to review interventions and evaluation of the nursing care system. FLORENCE AND HER THEORY OF NURSING Florence Nightingale’s theories were basically regarding the ideal nursing requirements and one of the essential requirement was of course the â€Å"home sister† and after that practice of the skills required by the profession, for this purpose she wrote two articles, â€Å"Nursing the sick† and â€Å"Nursing, training of†, her aim was to combine the training from the wards and supervise learners abilities and moral development. The home sister’s duty in fact is to train the nurses, however Florence herself, was the nurse trained without the Home sister. â€Å"Observation tells how the patient is; reflection tells what is to be done; training tells how it is to be done. Training and experience are, of course, necessary to teach us, too, how to observe, what to observe; how to think, what to think† (Nightingale, 1882). She explained her environmental theory in her book â€Å"What it is and what it is not† According to Florence process of learning should carry on from the initial formal training and it should never be discontinued because nursing requires a solid educational base. It is however, quite surprising that Florence fought against the idea of requirement of license for the nursing professionals as it would undeniably affect their training and will be a cause of self-importance for the nurses where as actually this profession wants a feature of kind heartedness and down towards earth temperament. Profession of nursing should be considered as a higher calling other then just a profession, was Florence’s vie w, and that can just be secured when a nurse recognizes her responsibilities for the well being of the patient because nursing is

A market strategy for a wedding reception venue business

A market strategy for a wedding reception venue business Amandas Ballroom Reception is a newly established wedding reception venue business that caters for couples of ALL ages, nationalities and traditions who wish to engage in the beautiful sacrament of marriage. The sole owner of the business, Ms. Amanda Abboud, will take full responsibility for any debts incurred in the business, and receiving no profits during the establishment phase of the business, making it a Sole Trading Business, that is, an unincorporated business with unlimited liability. The establishment and growth phase of Amandas Ballroom Reception will definitely face obstacles at times, but with greater advertising, a lot more awareness of the business, and consumer loyalty, the business is sure to become successful and profitable, and satisfies all customers. Although the business consists of one owner, employees are needed to assist the running of the business including a manager, receptionist, caterers/cooks, waiters, a host and cleaners. The business needs to ensure that all employees abide by all legislations, including OHS and EEO legislation acts, to prevent injury and sustain a great and enjoyable working environment at all times. Amandas Ballroom Reception consists of no more than 20 employees, and because it is a non-manufacturing organisation, is classified as a Small Business. Amandas Ballroom Reception is located in the Bankstown area as the business concentrates on hosting mainly traditional Lebanese weddings, because of the high number of Lebanese residents in the area, as well as other multicultural feasts and celebrations which helps meet demand. Although Bankstown consists of a number of very popular wedding reception venues already established, it increases competition for all businesses, but will also provide greater variety for the community, as only one big wedding reception in a large suburb will not suffice. In order to establish and maintain a successful business, a mission statement is useful for decision making for the business long term future. The main objectives include Gaining consumer loyalty and trust Sustaining a healthy environment to work for employees Providing sufficient amounts of profit Expand awareness by advertising outside the local area. BUSINESS DESCRIPTION AND OWNERSHIP Amandas Ballroom Reception business was created to give consumers a wide variety of options to offer the fairytale wedding people dream of through food, catering, decorations and setting. Amandas Ballroom Reception is a tertiary industry whose prime function is to provide a service for those couples ready to take each others hand in marriage. It is also a market niche, as it specialises in providing celebrations of marriage. It aims to gain consumer loyalty and trust by providing honesty and great service to the public, sustaining a healthy environment to work for all employees, producing sufficient amounts of profit in order for the business to expand and become national, and expand awareness by advertising outside the local area through various forms of media. The legal structure of Amandas Ballroom Reception is a Sole Trader where only the owner takes full responsibility for any debts, and receives little or no profits during the establishment phase. Amandas Ballroom Reception will therefore be an unincorporated business, which comes with unlimited liability, which means that any debts incurred in the business will fall solely under the owner/s responsibility, that that they must repay debts by selling person assets in order to earn any source of funds. The establishment and growth phase of the business will definitely face ups and downs, especially as the owner is an entrepreneur taking the risk in opening a new business with little skill or knowledge, but with greater consumer awareness the business will hopefully become successful and profitable. Amandas Ballroom Reception will contain no more than 20 employees, including caterers, cookers, cleaners and decorators, making it a small business. The location in which the business will open is the Bankstown area because it business will concentrate on hosting mainly traditional Lebanese weddings with customary food, music and entertainment because of the high population of Lebanese in this area, as well as many other multicultural weddings and feasts which will help meet demand. Considering this area contains a number of other wedding reception venues, it will allow larger variety for consumers. Amandas Ballroom Reception is associated with providing a service for those couples looking to get married. Not only does the business provide a venue and food, but will create an enjoyable atmosphere for all ages during a great celebration. Amandas Ballroom Reception is a responsible event organiser and offers what any other business would plus much more. This business is definitely recommended because the service is outstanding and consumers will get exactly what they ask for, which is the key quality of providing a great service to the community. The prime function of the business is providing great service for the community. Putting a smile on peoples faces is definitely important to the business, as gaining consumer loyalty and trust is very important, which is exactly outlined in the firms mission statement. From satisfying customers, the business will slowly become more profitable which is one of the main aims of any business existing. Not only does this wedding reception venue business offer a great variety of reception rooms, entertainment and food, but the business will also help organise a unique ceremony or any couples beforehand. By providing any requirements by to customers to create their dream wedding, it offers anything you can think of to create a day that a husband and his wife will not forget. PURPOSE OF PLAN AND SITUATIONAL ANALYSIS The purpose of writing a business plan is to ensure the greatest likelihood of success to the owner/s. It is important that all internal stakeholders understand clearly what needs to be done, and keep actual up-to-date market research in order to gain realism and accuracy in forecasting. This process should result in choosing the most appropriate and beneficial strategy, enabling the business to achieve its goals. Also, the business plan should be updated regularly to ensure it parallels a changing business environment. Usually, the major goals remain the same but the strategies used may differ according to different internal or external environmental factors. The business plan must be realistic in order to meet all goals required. Writing out a business plan will help in making Amandas Ballroom Reception all the more successful, with well planned strategies and goals to generate a flourishing business. A plan is a scheme or method of taking action, which will make all elements of a successful business all the more clear. A mission statement included in the plan will initiate a start of the vision the business hopes to be in the future. Goals are the overall accomplishments that a business plans to achieve in the long-term, short-term and during its day-to-day running. Different goals are set for all business, (social, financial, personal and environmental) and vary depending on their own individual profession. Different goals are listed as part of the business plan to ensure that they cater a great service for a wide range of people, as well as gaining a personal achievement. These include- Operations Improve rostering and scheduling processes of arranging staff. Use latest technology to help business perform different functions. Finance Improve management accounting and reports for simple decision making. Minimise debt finance. Reduce credit sales. Strategic Goals Marketing Determine consumer buying patterns. Employment Relations Increase wages and salaries for all employees. Improve the skills of managers and employees. Use retained earnings as rewards to employees. Reduce overdraft. Improve skill in calculating revenue statements, balance sheets and cash-flow statements. Improve lead time, so production is completed more efficiently. Accurately measure productivity to determine improvements in the business. To conduct Investigate existing competitors in the market. Ensure employees abide by anti-discrimination and EEO legislations. Social Goals Provide employment and career paths for residents Donations towards Charities Sponsorships Fundraisers Work efficiently and as a team with employees. Keep loyal to anti-discrimination acts and Equal Employment Opportunity legislation. Financial Goals Achieve sales growth Attain a profit in the first two years of running of business. Increasing market share Quick growth of service Personal Goals Own a successful business Gain consumer loyalty and trust Sense of achievement Leadership Friendship with employees. Environmental Goals Use environmental protection initiatives Recycling plastics and cardboard. Minimise the use of fuels and process sewage. A Situational Analysis looks at internal and external environments of the business to identify factors that affect the running of the business, whether the factors are modifiable or not. It also helps establish the current position of the business. A SWOT analysis can help establish a current position, and helps analyse reasons for the position of the firm. Strengths (S) Skilled workers Great reputation Good financial position and location Good technology Excellent communication system Great advertising Weaknesses (W) Unexperienced managers Needs improvement in innovation Lack of consumer awareness Opportunities (O) Expanding to newer and bigger locations Buying out competitors Changing government regulation Add-on services for the reception venue business will become available. Expanding the business nationally Threats (T) Competitors! Increased rent Changing government regulations Increasing inflation Increasing raw material prices Increased tax A factor limiting present operations is the new establishment of Amandas Ballroom Reception. The fact that it is newly opened evades the fast provision of the service this business provides. The establishment and growth phase of the business will definitely face obstacles, as any other newly opened business, but with greater advertising, the business will soon become successful and profitable and demanded by many. The main competitive advantages of the business over competitors is that not only does it cater for a specific nationality, tradition or age group, but has a wide range of choices to suite everybodys taste or idea of a PERFECT wedding. The latest wedding reception venue business in Bankstown will most likely attract attention by a highly populated area, where they may like to trial the newest business and compare to existing businesses nearby. A definite competitor in the area is the very popular reception venue, The Bellevue. Establishing Amandas Ballroom Reception close-by will definitely increase competition and tension for both businesses, but at the same time will provide greater variety for the community, as only one big wedding reception venue in a large suburb will not suffice. Competitor Analysis Comparing a competitors state of their business by using the SWOT analysis to a new business analysis can make clear where improvements need to be made in order to win over the opponent. Strengths (S) Great amount of experience Well-known by the community Experienced managers Skilled workers Great reputation Weaknesses (W) Poor choice of location No innovation people like change! Do not advertise Opportunities (O) Can buy out smaller competitors (they may choose to buy Amandas Ballroom Reception if it is not successful enough. Threats (T) Competitors! Increased rent Increased inflation Increased tax Product Analysis Amandas Ballroom Reception is a newly formed business, therefore making it still part of the establishment phase in the business life cycle. Throughout this phase, the business will face many challenges; however, will also encounter challenges from all areas during its existence. Establishment Phase Customers/ retailers are not familiar with the product or the business so they might not invest in the service of this business they are unfamiliar with, which may result in longer periods of time for the business to get up and running.. Profit will be slow to begin with because expenses are higher than sales revenue, generating a loss for the business. The business needs to undertake expensive promotion strategies in order to advertise the product and make it familiar with consumers. Growth Phase Rapid increases in sales of service as consumers are more alert of the firm. Adequate cash flow must be maintained to continue the rapid expansion and sustain success. Competitors such as other wedding reception venues will be more aware of the improvements of the business, and therefore act on these improvements. Maturity Phase Sales level off and start to plateau. Focus on cutting costs as profits will now be generated. Time to employ more experienced managers to keep the business under control. Introduce a new work team and pay bonuses like fringe benefits to keep them motivated. Post-Maturity Phase Innovation, therefore increasing cash-flow and will attract customers. Cash-flow problems may start to emerge, so cutting down costs will be the best option to take. The state of the business may remain at a steady-state, or can fluctuate by increasing sales, or decline. BUSINESS OBJECTIVES AND STRATEGIES Whether this is the clients first wedding, a renewal of their vows or their anniversary, the business is interested in every detail of their event to be both a pleasurable and a memorable experience. Therefore, Amandas Wedding Reception business offers a host of packages and services specifically tailored to the needs of each couple. I am confident that this business venture will be a success. If everything runs to plan, net income is estimated to increase  modestly by the second year. The keys to our success are as follows Service the clients needs promptly and efficiently. Maintain an excellent working relationship with vendors, e.g. florists. Maintain a professional image at all times Different objectives are necessary in making the business successful and achieve the highest possible outcome. Some objectives include Improve consumer awareness. This can be achieved by expanding the knowledge of this new business through different forms of advertising. Advertising through television, local newspapers, radio and billboards will hopefully attract the correct target market, that is, couples ready to celebrate their marriage. Create a great working environment. Keeping employees happy with their work environment is essential for a successful business. Making sure they all have equal rights, and abiding by the anti-discrimination and EEO legislations. Also providing them with their wages and fringe benefits they are entitles to. Becoming a threat to our competitors. By continuously providing innovative ideas and offering the services to the market, where more and more consumers will be fascinated and our firm will expand and meet demand. Extending management and business skills. By improving entrepreneurial skills of the owner, improvements in the ability to make good ideas will arise that will help in the profitability of the firm. As skills will increase, so too will the ability to complete a task, and therefore, they may choose to expand my business all around the nation. Possibly by more experienced owners buying the business, different ideas and trains of thought will be exchanged. Sustaining a good reputation! Keeping the communities promises, and providing them with even more than they expect will definitely keep reputation at a steady state and possibly increase. This can be done by staying loyal and true to all customers as they are the ones taking risks and trusting us to give any service required. Goals should be Specific to the area. What needs to be improved and what is being kept efficient should always be taken into consideration in determining how well the business is doing, and if any improvements are required. The quality of the service should be Measurable in what is advertised to provide. Supplying less than what consumers expect can see the demand for the business to decrease, and face down-fall. The working conditions for employees and owners should be Achievable, and have sufficient times off work for a break and to catch up in their personal lives. Ensuring the business provides Realistic services to the community, and only provides what can be promised, based on the amount of resources and funds available. Ensuring the business runs on Time and what is promised to completed by that moment to satisfy a consumers highest expectation and beyond, and also making sure that quality does not decrease by doing this. DESCRIPTION OF THE PRODUCT/SERVICE Amandas Ballroom Reception specialises in making the day that all men and women dream of come true! It specialises in planning, creating and producing the whole marriage celebration, after the couples have agreed to spend the rest of their lives together. This day is one of the happiest days that any human will endure, and the business aims to make that day an even happier one! No matter what the age, Amandas Ballroom Reception will cater every aspect of the celebration depending on your preferences. The business is open 7 days a week from 8am to 5pm, which is enough time for any couple to enquire about all of their special offers, and how it is PROMISED to make your day truly one you will not forget. Customers can feel free to contact the business on 97072468 or the business owner, Amanda Abboud, on 0412345678. The website http://www.amandasballroomreception.com.au also provides location and pricing details. It is guaranteed consumers will be shocked on how much is offered. The business provides 2 different rooms with various themes that will make the celebration look all the more classy and elegant. The different rooms also cater for the amount of people you are willing to have to celebrate the special day with you. The Ball room is an elegant decor and unique layout, and accommodates up to 800 guests, while the Pearl Room is an intimate, beautiful room, accommodating for 200 guests. Depending on menus, prices range from $89-$149 per head. The Falling Star Warm and Lavish- Golden Beach Perfect table plan software is used in preparing and organising table arrangements for all guests. It saves typing existing guests lists from spreadsheets, address books or other files. It allows you to drag and drop guests names onto different tables in just one click, and experiment with table shapes and sizes. As well as all this, it allows you to print elegant plans, charts and stationery, including floor plans, table charts, guest lists, place cards and table cards. STAFFING REQUIREMENTS Although Amandas Ballroom Reception consists of only one owner, employees are needed to assist the running of the business. Amandas Ballroom Reception consists of no more than 20 employees. Because it is a non-manufacturing organization, it is classified as a Small Business, according to the Australian Bureau of Statistics. Some employees needed include Manager As well as the owner of the business, Amanda Abboud is the head manager of Amandas Ballroom Reception, and is in charge of the whole running of the business, from food, to decorations and music. The manager must ensure that all employees are working to their full potential, and all legislation acts are followed. She must also make sure that employees receive correct pay and entitlements. Receptionist This person must be able to socialise with different people, and provide them with any information they require. Answering phone calls and adequate knowledge of computers is necessary in making bookings and providing information. Caterers/Cooks Three head chefs and 5 chefs/caterers will be employed for the role of providing food and drinks for all guests. They must be able to create innovative ideas with food, and presentation must always be eye-catching. OHS and EEO legislations must be understood by these employees to ensure a safe and injury-free workplace. Waiters Ten employees will be hired for the role of the waiter. A mixture of men and women will be required. No special qualifications are required for the waiters, but it is preferred that they have had some experience on the role of waitressing. They must also understand the OHS and EEO legislations, and work together as a team with fellow employees. The main recommendation for this role is great social skills, and being able to listen to what customers and guests ask and have good communication skills. MC/Host Up to two hosts will be employed for different nights of the week, and must be great entertainers. Cleaners Up to two employees will be needed in order to keep reception rooms clean at all times, to ensure the business follows the OHS legislation, all employees and guests avoid injury, and the workplace looks presentable and tidy. Hygiene is very important for the health of customers and workers. Required Skills and Attributes of Staff Each job needs particular skills/ qualifications. Amandas Ballroom Reception requires people who are good at communicating with customers, confident, trustworthy, patient, reliable, organized and most importantly happy! Certain jobs require more skill and experience than others, but Amandas Ballroom Reception is willing to provide great training and development sessions through inductions in order to gain the most from all employees, so the business is confident that all employees are working to the best of their ability. MARKET ANALYSIS AND STRATEGIES Amandas Ballroom Reception aims at targeting any people ready to get married. No matter the race, gender or preferences, they cater according to what the customers ask for. Whether it be food, music or even decorations, Amandas Ballroom Reception will cater to create your dream wedding. This business does not specialise in any certain age groups, but will supply for both a traditional or modern wedding, as they believe no-one is ever too old to get married as long as you have found your true partner. This business will appeal to any couples looking to celebrate their wedding vowels, and will even appeal to the parents having to let go of their children. No matter your income, this wedding reception business will cater for people will all allowances, and varies depending on how much you choose to spend. Although the location of the business already has a highly popular reception venue, the Bellevue, already established, it will definitely increase competition for both businesses, but will provide greater variety for the community, as only one big wedding reception venue in a large suburb will not suffice. The latest wedding reception venue business in Bankstown will most likely attract attention by a highly populated area, where they may like to trial the newest business and compare to existing businesses nearby. A definite competitor in the area is the very popular reception venue, The Bellevue. Establishing Amandas Ballroom Reception close-by will definitely increase competition and tension for both businesses, but at the same time will provide greater variety for the community. After completing a market research on ideas on Amandas Ballroom Reception, the following statistics were shown based on ideas of the community. After concluding all findings, research shows that 72% of all customers were completely satisfied with the service of the newly established business and wouldnt definitely use the service again. A dramatic change is evident where 22% of customers were satisfied with what the business provided, and would most likely pay for their services again. Reasons for this may be for lack of experience of the business and/or employees, as it is still new, and running at a slower pace than other experienced wedding reception venues. Only 4% of customers supposed that they may return back to the services of the business, and only 2% of the customers said they would definitely not return. Once again, this may be the case because of lack of experience compared to other well established business. Another reason may be for the prices, as prices start off high for the business in order for them to gain a profit and pay off expenses, and pay employees. Marketing Strategies PRODUCT A high degree of customer service is important in the service of the business to satisfy their peoples needs and make them choose the business and want to return to the service. A catchy trademark and/or logo for the business is used to identify the great services associated with Amandas Ballroom Reception that is provided to consumers, and to differentiate it from its competitors. The business provides great variety of intangible qualities to suite everyones taste. At this stage, positioning or level of services made up by consumers is very important so the firm understands its strengths and weaknesses, and especially in comparison to its competitors. By satisfying consumers with what is promised to them, the reputation of the business is sure to expand.C:Documents and SettingsAmandaMy DocumentsGlassWeddingBells536358.jpg PRICE Young customers preparing their wedding celebrations may not have a high amount of money saved, which is an important factor in pricing the services of the wedding reception venue to suite all incomes. Higher prices may be distributed in order to generate a form of profit, but prices must also be reasonable, where customers are WILLING to put the money value. This gives a greater incentive to provide the best possible service in order to gain consumer loyalty to get them returning to the business. As a newly established business, Amandas Ballroom Reception should not increase their prices higher than competitors, or they will lose any potential customers! Through market research, demand pricing will take place in order to see how much customers are willing to spend on the different variety of services. They would have also used its greatest competitors prices as a guide to not exceed. PROMOTION Sustaining and maintaining great consumer awareness and trust is important for Amandas Ballroom Reception as they only aim to provide the best service to keep their customers coming back, and creating the best possible wedding celebration for the happy couple. Sales promotion; this business offers incentives to the customers through competitions. The employees of Amandas Ballroom Reception also spend a great amount of time on advertising through the media to gain the highest possible consumer awareness, and to get the business to look attractive and trust-worthy. PLACE Exclusive distribution of the service applies to this business as the services provided to customers are different to those of any other wedding reception business, as they come with innovative ideas that would make it almost impossible for potential customers to resist. Amandas Ballroom Reception has a useful and constructive distribution channel, which can offer the opportunity to develop an advantage over its competitors. Also, the business can have negotiating power with potential customers that debates different prices for certain services, depending on the demand and supply for the different services. Market Research Amandas Ballroom Reception Survey Please circle What is your gender? Male Female What is your age bracket? 18-25 26-34 35+ Do you think that Amandas Ballroom Reception will be a success? Yes No Do you trust a newly established business to hold your wedding reception? Yes No Would you recommend this business to friends and family? Yes No Are you satisfied with what you received in relation to what you paid for? Yes No Will you be returning to our business services again? Yes No What most impressed you about our business service? _______________________________________________________________________________________________________________________________________________________________ What least impressed you about our business service? _______________________________________________________________________________________________________________________________________________________________ Do you have any requests/comments/ recommendations? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ FINANCIAL FORCASTS Amandas Ballroom Reception Balance Sheet 4/8/10 $ Current Assets Cash At Bank $15,000 Accounts Receivable $80,000 Inventory $120,000 $215,000 Non-Current Assets Plant/Equipment $1,350,000 Land and Building $500,000 Property $375,000 $2,225,000 Other Non-Current Assets Goodwill $200,000 $200,000 TOTAL ASSETS $2,640,000 Current Liabilities Bank Overdraft $141,200 Accounts Payable $75,000 $216,200 Non-Current Liabilities Mortgage

Fairness of the SAT :: Standardized Tests ACT SAT Essays

The Scholastic Aptitude Test (SAT) was created to test college-bound students on their mathematical and verbal aptitudes and to thus predict their ability to succeed academically in college. In the United States, the SAT is the oldest and most widely used college entrance test. It was first administered in June 1926 to only 8,040 high school students and is now taken by over 2 million students. Over the years, the SAT has become one of the most important tests of a teenager's life for admission to college. The test is administered seven times a year at thousands of testing centers throughout the United States. Most colleges consider the SAT to be a reliable predictor of academic success in college and is therefore used as a critical tool when selecting applicants. However, the question that has to be confronted is whether the test is fair to all students. Educators have been questioning the validity of the SAT to determine college admission or to predict academic success because the test appears to be discriminatory and biased against women, minorities, and the poor (low income). The Educational Testing Service (ETS), which produces and administers the test, claims that the SAT in its current form "is an impartial and objective measure of student ability" (Owen 272). However, critics of the SAT argue "that tests like the SAT measure little more than the absorption of white upper-middle-class culture and penalize the economically disadvantaged" (Owen 10). The statistical reality of SAT scores is that: students who take coaching/prep courses do better than those who are not coached; men do better than women; whites do better than blacks; and the rich do better than the poor. Based upon my research, the SAT appears to be discriminatory against women, minorities, and the poor, and a test this flawed should not be used as a key factor in c ollege admission or as a predictor of academic success. In March 2005, a "new and improved" SAT will be introduced to theoretically eliminate any questions deemed biased and discriminatory. This revised SAT would appear to be a concession to the out-cry of criticism against the current test. However, since the new test will emphasize achievement rather than aptitude, it will once again favor the student who can afford coaching and attends a high school with a superior curriculum, i.e. the rich and white. An "equal opportunity" college entrance examination is virtually impossible because someone will always have/obtain an advantage.

Impact Of Social Networking Websites Essay

Abstract Social Networking is current phenomenon which has developed a great importance now a days. It has some good as well as some bad aspects. Our study aims at identifying the impact of Social Networking Websites on Post Graduate Management Students of Ghaziabad city. Introduction Social networking phenomenon has emerged over the past ten years. In that time, social networking sites (SNS) have grown from a niche to a mass online activity, in which millions of internet users are engaged, both in their free time, and at work too. However, there has been very little research on the socio-economic impact of these sites in the Indian context. In our research we focused on the impact of these social networking sites on the Post Graduate Management students of Ghaziabad city in both positive as well as negative aspects. Social networking is a phenomenon which has existed since society began. Human beings have always sought to live in social environments. The creation of social networking sites (SNS) and their pervasion in everyday practices is affecting how Indian youth manage their social networks. To a significant extent, SNS have shifted social networking to the Internet. In less than five years, these sites have grown from a niche online activity into a phenomeno n through which tens of millions of  internet users. Background of the research In today’s era students are spending there so much time on social networking sites. Sometimes youth get deviate from there academy goal and get addicted of these social networking sites. It is leaving negative impact upon the youths. Purpose of study By this study we might identify both positive as well as negative aspects of social networking sites on students of Post Graduate Management students. OBJECTIVE We will focus in our research to analyze the factors which will help us to know the effects of social networking sites on college students and we also want to know the following: 1) To find out the purpose of using Social Networking Websites by Post Graduate Management Students. 2) To analyze the using behavior of Social Networking Sites by those students. 3) Which Social Networking Site is more preferable by those students. 4) To know whether Social Networking Websites affects on the studies of Post Graduate Management students. Research Methodology I. Research Design and Plan Descriptive Research II. Sampling and Sample Size Sample: Post Graduate Management Students Sample Size: 150 III. Data collection instruments/sources and procedures Primary Data: Direct Questionnaires to PG Management Students IV. Data analysis procedures SPSS QUESTIONNAIRE Name: †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 1) Age: a) Below 22 b) 22 to 25 c) 26 to 30 d) 31 to 35 e) 35 to 40 2) Gender: a) Male b) Female 3) How many Social Networking Account(s) do you have? a) 1 b) 2 c) 3 d) 4 e) More than 4 4) Which Social Networking Account do you have? a) Facebook b) Twitter c) WhatsApp d) Orkut e) Other(if Any):- †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 5) Which Social-Networking Site you often use? a) Facebook b) Twitter c) WhatsApp d) Orkut e) Other(if Any):- †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. 6) How long have you been using social networking sites? a) Less than a month b) 1-6 months c) 6 months to a year d) 1-2 years e) 2-3 years f) More than 3 years 7) How often do you usually log on to your Social-Networking Website? a) Daily b) 1-2 days intervals c) 3-4 days intervals d) Weekly 8) Please state your average hours of Social Networking Websites use per day? a) 5 minutes to 1 Hours b) 1 to 2 Hours c) 2 to 3 Hours d) 3 to 4 Hours e) More than 4 Hours 9) What is your purpose for using Social Networking Website? a) To enhance your knowledge b) For passing your idle time c) Only for chatting d) Others (Please Specify) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 10) Do you think using Social Networking Websites effects on your studies? a) Yes b) No c) May be 11) Please specify those effects which you think that affect on your studies? a) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ b) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ c) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ d) †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 12) Do you think Advertisement on Social Networking Websites useful for you? a) Yes b) No c) Don’t Know

Free Essays on The Louisiana Purchase

The Louisiana Purchase The Louisiana Purchase was one the largest land mass ever purchased by the United States at one time. This was Thomas Jefferson’s most glorious achievement during his term. He achieved much throughout his term but nothing compared to the acquisition of the huge province called Louisiana. The French originally settled the Province of Louisiana in the early 18th century. In the year 1762 it was given to Spain because of a secret treaty that was established between the two countries. A year later the vast region east of the Mississippi, with the exception of New Orleans was lost by Spain in the Seven Years War to Great Britain. By 1800, another secret treaty came about this time created by Napoleon I. This forced Spain to return what was left of Louisiana to France. In 1802, two acts that President Thomas Jefferson regarded as â€Å"hostile to the interests of the U.S.† Napoleon had sent forces to New Orleans and to Santo Domingo (now the Dominican Republic) to put down a rebellion that had arose there. During this period French forces around the Mississippi revoked all privileges that the United States merchants had to deposit foreign goods duty-free at the port at New Orleans. Thomas Jefferson, in retaliation to the events prior, sent John Monroe to Paris to assist the American minister to France, Robert R. Livingston. He was sent to Paris to effect on of four proposed plans for the United States. The first plan was the purchase of eastern and western Florida and all of New Orleans. The second plan was the purchase of New Orleans alone. The third plan was to purchase all of the land on the eastern bank of the Mississippi River, so that the United States could build a port. The last plan was to obtain all rights of navigation and deposit at the New Orleans port that they once had. During normal circumstances the French would not have agreed to any of these proposals, but because their entire army in... Free Essays on The Louisiana Purchase Free Essays on The Louisiana Purchase The Louisiana Purchase The Louisiana Purchase was one the largest land mass ever purchased by the United States at one time. This was Thomas Jefferson’s most glorious achievement during his term. He achieved much throughout his term but nothing compared to the acquisition of the huge province called Louisiana. The French originally settled the Province of Louisiana in the early 18th century. In the year 1762 it was given to Spain because of a secret treaty that was established between the two countries. A year later the vast region east of the Mississippi, with the exception of New Orleans was lost by Spain in the Seven Years War to Great Britain. By 1800, another secret treaty came about this time created by Napoleon I. This forced Spain to return what was left of Louisiana to France. In 1802, two acts that President Thomas Jefferson regarded as â€Å"hostile to the interests of the U.S.† Napoleon had sent forces to New Orleans and to Santo Domingo (now the Dominican Republic) to put down a rebellion that had arose there. During this period French forces around the Mississippi revoked all privileges that the United States merchants had to deposit foreign goods duty-free at the port at New Orleans. Thomas Jefferson, in retaliation to the events prior, sent John Monroe to Paris to assist the American minister to France, Robert R. Livingston. He was sent to Paris to effect on of four proposed plans for the United States. The first plan was the purchase of eastern and western Florida and all of New Orleans. The second plan was the purchase of New Orleans alone. The third plan was to purchase all of the land on the eastern bank of the Mississippi River, so that the United States could build a port. The last plan was to obtain all rights of navigation and deposit at the New Orleans port that they once had. During normal circumstances the French would not have agreed to any of these proposals, but because their entire army in...

Analysis of a Start

Analysis of a Start Introduction Technological innovations have influenced the manner in which people operate from roads to their offices. The rapid growth of technology seems to influence even the automotive and transport industry (Akhilesh 2013).Advertising We will write a custom research paper sample on Analysis of a Start-up Lyft specifically for you for only $16.05 $11/page Learn More Whereas several businesses and innovative ventures are emerging each day in the modern world, uniqueness and exclusivity are becoming an important factor in the growth and development of modern businesses (Osterwalder Pigneur 2013). Innovators regularly come up with new ideas, but their innovations rarely capture the market and consumers, and hence, they slowly plummet, because they fail to receive the expected adoption. With the changing trends in consumer preferences, competent businesses are emerging with tantalizing business models and products, and thus new technologies have found it un easy to penetrate the already explored markets (Louise 2013). A starting technology meets many challenges and fears among financiers over the emerging technological businesses, as they are normally unsure of its future commencement. Fundamental to such notions, this research provides a professional analysis of a start-up tech venture known as Lyft. Description of the Venture Lyft is a modern and privately owned tech venture that emerged through innovations in the cab transportation company, and it is currently gaining extensive support and fame across the American roads (Lyft 2014). Initiated during the summer of 2012, two innovators John Zimmer and Logan Green began the transport business and named it Zimride to offer passengers peer-to-peer ride sharing experiences (Lyft 2014).Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Zimmer and Green developed the Lyft transport system with a dream of enabling passengers save money, avoid congested city traffic, and bring communities together through rideshare transport program (Lyft 2014). The cabs form a system of transport network with the company affording to connect and match drivers with passengers, who have requested for a cab ride through the Lyft Android and iPhone mobile applications. Lyft promotes the venture by encouraging passengers to influence their friend to sign up and reward them with $25 on the subsequent ride. Using Department of Motor Vehicles (DMV) and background checks, Lyft screens drivers to assess their credibility and driving record standards in a stricter manner than the traditional taxis (Lyft 2014). Lyft taxis are unique because they receive voluntary donations from passengers, unlike traditional taxis that rely on cash payments. Deposited weekly into their bank accounts, these community drivers receive approximately 80% of the total donations that passengers voluntarily produ ce (Lyft 2014). Independent community drivers must have personal cars in good working condition and must possess Android phones or iPhone connected to passengers via the mobile applications. Business Model Canvas for the Venture In undertaking the professional analysis of Lyft as a new venture in America, this research paper uses the business model canvas to carry out the business analysis process.Advertising We will write a custom research paper sample on Analysis of a Start-up Lyft specifically for you for only $16.05 $11/page Learn More Business model canvas is a modern form of the strategic entrepreneurial and management tool that allows businesspersons to challenge, design, describe, or even formulate and support their businesses (Manzano 2012). Business canvas model has several elements that help businesspersons to describe and analyze a business system. It encompasses an appraisal of business partners, key activities, key resources, value proposition s, customer relationships, business channels, revenue streams, customer segments, and the cost structure. Key Partners The key partners of Lyft business innovation are the core members, including the founder, John Zimmer, who oversees overall operations and progress, Amy Fox, who is in charge of partnership development, business counselor, Beth Stevens (Lyft 2014). Corey Owens is responsible for maintaining public policy, Bill Vainisi is the vice president, and deputy general counsel, Kedar Deshpande, is responsible for strategic initiatives, while Marzia Zafaris is the director of planning and policy (Lyft 2014). The community drivers, Department of Motor Vehicles (DMV), insurance agencies and companies, and the passengers are also important partners of Lyft. Key Activities Lyft undertakes numerous activities to ensure the rideshare program becomes effective. The main activity is to provide efficient and cheap transport of passengers and building an effective rideshare community (L yft 2014). Lyft connects drivers and passengers technologically using Android and iPhone applications. The company collaborates with insurance companies and the Department of Motor Vehicles to enhance transportation safety (Lyft 2014).Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Lyft ensures that they scrutinize drivers through background checks and analyzing driving record standards, uses technological app feedback to analyze driver rating by passengers, and ensures an active the $1,000,000 excess insurance program. Key Resources For the rideshare program to be effective, Lyft has been relying on numerous important assets and human resources. Human resources that are valued the most are the skilled drivers. The most important assets in the business are cars for taking passengers around designated locations (Lyft 2014). Lyft Transportation Company requires the Smartphones, especially Android phones, tablets, and iPhones that can support mobile applications, which connect drivers with passengers (Lyft 2014). Smartphones must have the independent Lyft applications installed as one of the most important recourses that the passengers use to invite friends, co-workers, and relatives. Value Propositions The intention of Lyft is large and unique in nature. Lyft ai ms at leveraging passengers to use charitable free lifts enable them to avoid pedestal walls that expose them to carbon inhalation, and finally bring unity among communities (Lyft 2014). Lyft business program aims at providing affordable, convenient rideshares, and improving the road safety through proper screening of credibility of drivers using criminal and background checks (Lyft 2014). Therefore, Lyft aims at reducing cost and risk of travel, while enhancing credibility of drivers and improving transit convenience for the passengers. Customer Relationships Lyft has a unique customer-business relationship that hinges upon trust as one of the most important virtues between the two actors, and it is useful for the emerging peer economy (Lyft 2014). Customers do not pay directly during service delivery, but willing donors send their contributions to the company after receiving free rides (Lyft 2014). Customers expect the taxi drivers to remain genuine during the offering of rides, a s the Lyft principles require them, but not make any cash payments during the free rides. Business Channels The mobile phone technology in Lyft is an important innovation as it builds the central business channel (Lyft 2014). Customers remain connected through the Lyft mobile applications that act as the platform for social connection. The Smartphones connect customers and drivers, and thus provide a means of enabling Lyft to assess the credibility of community drivers through a rating of 1 out of five rides scale (Lyft 2014). Passengers capable of bringing friends to free ride get $25 free credit for the next ride. Revenue Streams Revenue streams involve means of generating income within the business. The Lyft free rideshare program has ensured satisfaction among customers and since the payment is voluntary donation, the passengers are of different economic class and capable of giving higher amounts than from direct service charges (Lyft 2014). The voluntary community contribution exceeds what ordinary taxis generate through direct service charges, as passengers give based on their willingness and financial abilities (Lyft 2014). Customer Segments Each business, according to economists, has its own customer segment (Osterwalder Pigneur 2013). Lyft has a business customer segment that focuses on the niche business platform, as it targets specifically the passengers. In the niche market, business relationships between consumers and service or goods providers rely solely on the specific necessities of the positioned market (Osterwalder Pigneur 2013). Lyft focuses on developing the passenger community and providing them with affordable and reliable taxi transport system. The Cost Structure Cost structure in business model canvas is the cost incurred in running the business model. Lyft business model seeks to eliminate the notion of pay service in the taxi transport network, as its most important duty is to make city rides cost-effective to passengers (Lyft 2014 ). The cost structure of the business model is therefore variable, as the service. The provision does not rely on fixed payments, but relies on the voluntary community donations prior to free peer-to-peer rideshare service. The donations vary depending on individual donors. Table 1: The Business Model Canvas Key Partners Founder John Zimmer, Logan Green, Corey Owens, others Community Lyft drivers DMV and insurance companies Key Activities Free rides Driver screening Partnering with insurances Value proposition charitable free lifts safe driving suitable driving protecting passengers form carbon cost effective rides Customer Relationships Communities Trust Understanding Honesty Customer Segments Niche business platform Concerned particularly with passengers Key resources Human resources Capital resources Cars and vans Channels Phone apps Technology Cost Structure Variable and unpredictable as it entails donations Revenue Streams Brokerage fees, Advertising a nd Negotiation SWOT Analysis for the Venture SWOT, which is a renowned business analysis tool, stands for Strengths, Weaknesses, Opportunities, and Threats, and assesses the entrepreneurial model of a business system (Dyson 2004). Fundamentally, SWOT analyzes capabilities, limitations, chances, and risks that businesses experience. This section of the term paper presents a professional assessment of Lyft business system using the SWOT analysis tool. Strengths of Lyft Tech Venture The main strength of Lyft tech venture is that it serves on a unique and modernized business system that relies on simple mobile phone technology, which connects targeted consumers and drivers. As the use of Smartphones is increasing and their demand is very high, it provides a platform for Lyft to flourish. The Lyft mobile applications rooted in modern and trendy Smartphones enable consumers to enjoy easy communication, connection, convenience, and reliability with service providers. Lyft is a modern te chnology business that also understands the aspect of sociability in the business. Weaknesses of Lyft Tech Venture The foremost weakness that is likely to hamper a smooth development of the Lyft technology venture is dishonesty. Many passengers that may require the rideshare program are youngsters, whose capacity to give voluntary donations remain limited. Due to such notions, the future of the technology venture relies on donations to pay community drivers. Since youths and teenagers may misuse the joy rides, the venture may suffer financial constraints as the misuse hampers its sustainability. Opportunities of Lyft Tech Venture A young technology venture with great innovative ideas has great advancement opportunities. As the business model is still young, the ideas are fresh in the market, involve active and youthful population, it has many opportunities in technology markets, which seem underexploited. The cost-effective approach tailored to community may assist to generate enorm ous market fame and substantial consumer reputation, which may support its future progress in other potential markets. Moreover, Smartphones are increasingly becoming valuable and its consumption is rising. Threats to the Lyft Tech Venture Technology is ever changing because Smartphones appeared has just appeared in the markets, while iPhone and Androids may vanish as technology transforms. The modern technology is also prone to piracy since strict regulations are not in place to handle copyright infringements. Competition is a significant threat to the success and progress of Lyft, as several taxi companies in the transport system are emerging. As consumers familiarize with modern technologies and Smartphone applications are easy to make, too much reliance on the Smartphone and mobile apps may raise security issues in future. Analysis of the Ventures Team Lyft emerged following innovations of two John Zimmer and Logan Green who are the core founders of the Zimride business program. However, Lyft has an advanced venture team of more than ten members, but the five main members comprise: John Zimmer and Logan Green- Co-founders of Lyft Amy Fox- responsible for partnership development in Lyft Beth Stevens- acts as general counsel of Sidecar Corey Owens- works for public policy in Uber Bill Vainisi- acts as the Senior Vice President at Allstate Insurance John Zimmer and Logan Green John Zimmer is a resident of San Francisco and the co-founder of Zimride program. Zimmer went to Cornell University, an institution renowned for intellectual development and broad research and developing innovative future leaders (Zimride 2008). He had once worked with Lehman Brothers Holdings Inc, a financial company that offered global financial-services and investment banking until when it went bankrupt in 2008. Logan Green is also the co-founder of Zimride. Logan Green graduated at university of California at Santa Barbara and has once worked as a sustainability coordinator at the University of California, Santa Barbara (UCSB) and a board member of Santa Barbara Metropolitan Transit District (Zimride 2008). Green had a high motivation in the transportation industry. Logan grew up within Southern California and frequently spent most of his time stuck in heavy traffic that always insinuated him. Logan noticed the rising demand for ridesharing program as at the same time annoyed by the empty cabs and people walking on foot (Zimride 2008). Out of his inspiration to change transportation system, Logan Greene began the Zimride in 2007, when he launched his first car-share program around Santa Barbra. Following the successful adoption and integration of the Zimride, a Business week program recognized Logan Green as Top 25 Entrepreneurs in business economics from the Santa Barbara region (Zimride 2008). Being a Lyft driver, Logan Green has had a dream of transforming the world transport system through 80% achievement of the Zimride. Conclusion and Recommendations fo r Crossing the Chasm Conclusively, following an increase in risks associated with venturing in new business innovations, it is increasing becoming uneasy for financiers from topmost venture capital companies to fund these new businesses without proof of future progression. An emergent innovation must show proof that the technology will get a market reputation (Warford 2004). After a proper analysis of Lyft tech venture using business model canvas and the SWOT assessment tools, Lyft venture has to do much to ensure diffusion of innovation of the emergent Zimride program. Target Customer Although the Zimride and the Lyft tech venture have targeted the most diverse and needy market that is the transport industry, members should remain cautious about the preference and abilities of the targeted consumers (Louise 2013). From an analytical view, peer-to-peer rideshare may involve the youthful population that is incapable of providing donations that are imperative for paying Lyft community drivers. Teenagers may enjoy the riding offered, and therefore, change of policies may be necessary. Compelling reason to buy The global traffic industry is ever growing as few individuals can afford personal cars even to date. Offering free rides to the needy travelers daily across the cities makes Zimride a unique business venture that may survive for quite some decades. The population of America is swelling with many medium class individuals seeking jobs in towns and cities, but unable to afford personal rides. To improve trust to the Zimride, certain payment standards should prevail to discourage joy riders. Competition Zimride has provided the best solution to passengers, who experience inconvenience from the costly pay cab drivers. Just as people have adopted and exhausted other technologies, the same technological innovation may undergo manipulation to design a different innovation, as Americans are still technologically suave (Zimride 2008). People may fear ridesharing with people they are unfamiliar with and this may provide a chance for new tech businesses to take over the transit system. Partners and allies The Zimride program has already started receiving external support and donors. The relationship with other independent companies is increasing. However, Zimride and other supportive programs may not have the capacity to continue influencing people to use their personal highly valued cars for the Zimride program. Zimride requires highly moral drivers who cannot ask for cash payments to take people for the peer-to-peer riding privileges. To ensure smooth progress, Lyft and Zimride program must strengthen its operational policies. References Akhilesh, K 2013, Emerging Dimensions of Technology Management, Springer, London. Dyson, R 2004, ‘Strategic development and SWOT analysis at the University of Warwick’, European Journal of Operational Research, vol. 152, no. 3, pp. 631–640. Louise, M 2013, ‘A knowledge exchange and dif fusion of innovation (KEDI) model for primary production’, British Food Journal, vol. 115, no. 4, pp. 614-631. Lyft: Providence: Warm, Fuzzy Rides Coming Your Way 2014. Web. Manzano, G, Ayala, J, Castresana, J, Parras, M 2012 ‘Factors Affecting the Growth of New Firms: A Multidisciplinary Perspective’, Journal of Management Studies, vol. 46, no. 4, pp.16-20. Osterwalder, A Pigneur, Y 2013, Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers, John Wiley Sons, London. Warford, M 2004, ‘Testing a Diffusion of Innovations in Education Model (DIEM)’, The Innovation Journal, vol.10, no.3, pp.1-41. Zimride: A carpool community 2008. Web.